Hall of fame Rebrand
Chick-fil-a college football hall of fame
At the beginning of this year, The College Football Hall of Fame underwent a rebrand to incorporate Chick-fil-A as their lead sponsor and with that, infused a new sense of energy and excitement that showed this fan experience went well beyond your typical museum.
Blue Sky Thinking
Using energized copy and technology driven design, we made the Hall look as interactive as a video game while maintaining the prestige that goes with being one of the most high-profile college football destinations in the country. Highlighting one-of-a-kind interactive exhibits as we paid tribute to the heroes of the game, we helped create a fan experience that is nothing short of legendary.