Every Visit is a Rush
Chick-fil-a college football hall of fame
The College Football Hall of Fame underwent a rebrand to incorporate Chick-fil-A as their lead sponsor and with that, wanted to infuse a new sense of energy and excitement that showed this fan experience goes well beyond your typical museum. Using energized copy and technology driven design, we made the Hall look as interactive as a video game while maintaining the prestige that goes with being one of the most high-profile college football destinations in the country. Highlighting one-of-a-kind interactive exhibits as we paid tribute to the heroes of the game, we helped create a fan experience that is nothing short of legendary.