RAZOR SCOOTERS SELECTS BLUE SKY AGENCY TO HOST CAMP RAZOR
Blue Sky Agency has added an exciting brand to our roster of clients. After a comprehensive review and research into why summer can’t be canceled, we’re honored and excited to be working with Razor Scooters on Camp Razor, hosted by Duder of Scooter. The First-Mate of Skate. Head Counselor and Living Camp Legend, Ray Zerscooter. […]
SMALL VS. LARGE AGENCIES: FIVE THINGS I EMBRACE WORKING AT A SMALL AGENCY
Early in my career, I worked with a talented creative director who taught me an important lesson: The quality of work improves in direct correlation with the number of people involved. From his experience, a smaller team means better work. It allows for faster results, the ability to protect great ideas, and an opportunity to […]
BSA’s SVP of Media, Melissa Nordin Speaks on COVID-19’s Impact On Media
As COVID-19 continues to wreak havoc around the world, there’s hardly an industry untouched, including media and advertising. When we emerge from this situation, and we will, the dynamics of the media ecosystem will be vastly different. What should we be considering? What changes are here to stay? And what is the long term impact? […]
BLUE SKY AGENCY WELCOMES NEW EXECUTIVE CREATIVE DIRECTOR
We’re thrilled to formally announce Mariana Costa as Blue Sky’s new Executive Creative Director. Mariana brings over 20 years of major brand experience to her role and is an amazing addition to the agency’s executive leadership team. She’s an industry innovator and will bring the agency’s creative capabilities to the next level of excellence. Her […]
ZERO TO ONE HUNDRED 5 RULES FOR BUILDING A NETWORK
It’s 1994. I’ve arrived in Atlanta with my young family in tow, determined to build a successful agency based on a foundation of confidence, collaboration and community. There were more than a few obstacles to overcome, of course. Chief among them was the fact that I knew no one here. I had to build a […]